PRIME Snowboards' philosophy is freedom of movement and self-expression: snowy mountains or snowboard parks, minimalist design or original prints for the most daring! This collection is the first rethinking of PRIME's visual style in 5 years of existence.
Project Roles:

Brand design, Creative design, Graphic design, Color Merchandising.
Project Team:

Creative / Graphic / Color Design: Aleksey Pushkarev
Graphic / Preproduction: Daria Kirsanova
Development: Actiondist

Winter 2021 - 2022